Otis India expects increase in demand for elevators with revival of residential real estate

Otis India, manufacturer of elevators and escalators is expecting an uptick in demand on the back of increase in housing sale and government’s push on investment in infrastructure.

“Elevator market in India is second largest after China and residential segment accounts for nearly 80% of Indian market. Elevator market is expected to grow in the coming years and key drivers for it would be residential and infrastructure. Although, infrastructure contributes only 5% but it is growing with government pushing investment,” said Sebi Joseph, President, Otis India.

Otis is expecting more demand from the tier 2 cities as COVID has increased the acceptance for high-rises.

To cater to the need, Otis India has come up with a digital portal where people can customize their order, get a live quote, and book their elevators from their mobile phone or laptops.

Once booking is completed the online portal automatically sends a booking confirmation via email to the customer. After this an Otis sales expert will contact the customer to finalise the order and trigger the order fulfilment process.

“COVID has accelerated momentum of digital disruption. India, like much of the world, operates on a digital-first basis. So, we created this system to best meet our customers’ needs – especially our customers in Tier-1 and Tier-2 cities,” said Joseph.